This week
How scans work
What changed in search
Durapods guidance
Brand direction and the team's do's and don'ts. Every draft and topic recommendation follows them. Shared with everyone on this page.
Brand Direction
The voice guide, proof points, competitors and keyword plan every draft and topic is written from.
Do's and Don'ts
Direction for which topics get recommended. Anything added here is followed from the next scan on: the Monday research agent, Scan for topics, quick scans and replacement topics. Nothing reruns when you add one.
Do
Don't
Learned from deleted topics
The reason given each time someone deletes a recommended topic, newest first. These are kept for good and followed like the don'ts above.
Content Library
Drafts the team saved from Create, newest first.
Favorites
Stories you starred from the weekly scans. Click Generate content on one to write its blog and LinkedIn post.
Archive
Topics the team archived from Weekly Topics to keep for later. Click Generate content on one to write it, or Delete to drop it for good.
Assets
Your team's photos and videos. When the tool recommends images or video for a blog, LinkedIn post, ad, email or newsletter, it picks from these as well as the durapods.com photos.
Images and videos up to 20 MB each. Each upload is described automatically so it can be matched; edit the title and tags any time.
Templates
Email, LinkedIn post and ad templates. When you create content, choose one and the tool fills it with your copy.
Newsletters
How the newsletter works
On the 1st of each month at 8:00 AM, the newsletter agent picks last month's four strongest topics and drafts the email. It ranks on the views and engagement logged under Performance in the Content Library, and uses its judgment where numbers are missing. To run it sooner, click Run now on “Durapods monthly newsletter” under Scheduled in the Claude app. For a newsletter between editions, choose “Most recent data” and click Generate newsletter: it drafts an ad hoc edition from the last 30 days of drafts, published posts and weekly scans.
Generate a newsletter any time. It picks the month's four strongest topics from the Library's logged numbers and the weekly scans.